Privacy Policy

Golden Marketing – Privacy Policy

GOLDEN MARKETING’S   BACKGROUND

Golden Marketing is a Below-The-Line Marketing Agency registered in Uganda in 2010 as a LLC with operations in Kenya and a presence in Tanzania, Zambia, Rwanda and Mozambique.

Golden Marketing’s key competence is in developing and implementing integrated trade, customer and shopper propositions using relevant trade and consumer insights informed by our deep understanding of the markets we operate in.

The consequence of our efforts is increase in brand awareness, positive influence on POP decision and an increase in brand and consumer connections for our clients brands.

Our team acknowledges the importance of an integrated marketing approach and thus we strongly believe in the inclusion of experiential models to communication campaigns we create in addition to merchandising as our forte with a clear understanding of products behaviors with consideration of 5P’s.

Introduction

This privacy policy is a public statement of how Golden Marketing applies data protection principles to processing personal data. The support that you provide to Golden Marketing is of vital importance to the Company. We take matters relating to the privacy of the personal information that you provide extremely importantly and fully understand and appreciate the level of trust you hold in the Company respecting your right to privacy.

1. Information We Collect

We may collect the following types of information:

1. Personal Identifiable Information (PII)

• Full name
• Email address
• Phone number
• Postal address
• National ID or passport (if required for employment or contractual purposes)
• Date of birth
• Bank account details (for payroll or payments)

1. Non-Personal Information

• IP address
• Browser type and version
• Device type and operating system
• Pages visited on our website
• Time spent on pages

1. Employment and Recruitment Data (If applicable)

• CVs, resumes, application forms
• Employment history
• Referee contact details
• Performance appraisals
• Training and certification records

1. Marketing Data

• Survey responses
• Preferences in receiving marketing communications
• Event participation and feedback

2. How We Use Your Information

We use your information for the following purposes:

• To provide, operate, and improve our services and products
• To manage employee or contractor relationships
• For recruitment and HR purposes
• To respond to inquiries, feedback, or complaints
• To send newsletters, promotions, and event updates (with your consent)
• To analyze user behavior for website and service optimization
• To comply with legal and regulatory obligations

3. Sharing of Information

We do not sell or rent your personal data to third parties. However, we may share information with:

• Service providers and third-party partners under confidentiality agreements (e.g., IT services, payroll processors, cloud storage providers)
• Regulatory bodies and law enforcement, if required by law
• Auditors and legal advisors where legally necessary
• Business partners in case of a merger, acquisition, or asset sale

4. Data Retention

We retain personal data only as long as necessary for the purposes described above or as required by law. For example:

• Employment records as per the law.
• Marketing data is retained until you opt out
• Financial records are retained in line with tax and accounting obligations

5. Data Security

Golden Marketing takes data security seriously. We implement appropriate administrative, technical, and physical safeguards to protect your personal information, including:

• Encryption of sensitive data
• Password protection and access controls
• Regular data backups
• Staff training on data protection

However, no data transmission over the internet or electronic storage system is 100% secure. We cannot guarantee absolute security, but we work hard to keep your data safe.

6. Your Data Rights

Depending on applicable laws, you may have the right to:

• Access your personal data
• Correct or update inaccurate information
• Withdraw consent at any time
• Request deletion of your data (“right to be forgotten”)
• Object to or restrict data processing
• Lodge a complaint with a data protection authority

To exercise any of these rights, please contact our Data Protection Officer at:

Email: amoni@goldenmarketing.co.ug/ office@goldenmarketing.co.ug

Phone: +256 704 934 765

Address:  P.O Box 31885, Bugolobi, Luthuli Avenue, Plot 37B

7. Cookies and Tracking Technologies

We use cookies to improve website functionality and user experience. Cookies may collect:

• Login preferences
• Session identifiers
• Analytics data

You can manage your cookie preferences through your browser settings.

8. Children’s Privacy

Golden Marketing’s services are not intended for individuals under the age of 18. We do not knowingly collect data from minors without parental consent.

9. Third-Party Links

Our website or communications may contain links to third-party websites. We are not responsible for their privacy practices. Please review their privacy policies separately

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements.